Skip to main content
Overview —

Materialism has become synonymous with debt fuelled, wasteful, unsatisfying consumerism used to build and sustain our identities via what we buy.

This materialism and consumerism has been interwoven with the rise of the narrative of ‘I’, where individual freedom takes precedence over and above collective experience and responsibility.

Credits —

Dr Iain Black

Professor Deirdre Shaw

Dr Katherine Trebeck

Download Now

Materialism has become synonymous with debt fuelled, wasteful, unsatisfying consumerism used to build and sustain our identities via what we buy.

This materialism and consumerism has been interwoven with the rise of the narrative of ‘I’, where individual freedom takes precedence over and above collective experience and responsibility.